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Launch Cohort

For platform teams launching an app marketplace

Launch CohortThe review gate is the marketing asset - press counts the apps, and partners read the allocation rule.

Answer a short interview, then paste your partner roster and the launch claims drafted so far. Your browser traces every vetted or curated claim to the review gate and the apps it vetted, ranks the founding cohort, checks for one canonical embargo with kits before the lift, and ranks featuring and co-marketing rationing under a published rule. Then the launch plan, and the co-marketing program.

Try a sample: The samples use invented marketplaces and apps.

The launch, and a short interview free

The roster and the claims free

The checks free

What the page flags

The gates

Cohort, featuring and rationing, ranked

The roster and the claims

Area by area

Your embargo notice free

The notice every partner's kit ships with - one canonical lift time, the kit contents, and any claim held back until the gate backs it.

Embargo notice (Markdown)


    

The launch plan

Pricing as soon as the session is ready...

NOT RUN YET

The page's check of this reply

    Saved plans

    How it works - and what is sourced

    The cohort follows the skill. A curated vetted cohort of roughly 15 to 65 apps anchored by three to six marquee logos is the default; a design-partner micro-cohort of three to six when supply starts from zero or the gate is not live; a catalog migration only when a catalog exists, never marketed as curated; staggered waves when the gate cannot vet everyone by the date. Every vetted or curated claim counts only the apps the live gate vetted.

    The reveal rides one canonical embargo time with kits, quotes and boilerplate in every partner's hands before it. Featuring defaults to quality-gated badges with published gates, with an editorial rotation to surface new apps and a paid catalog only with published prices - paid slots labelled as paid. Demand gen funds every partner; co-marketing is rationed by a published rule.